I’m Assistant Professor at the Eindhoven University of Technology, Department of Industrial Design; Adjunct Professor at Ontario Tech University; and Senior Scientist at the University of Applied Arts Vienna, Institute of Art & Technology. My research interests lie at the intersection of games user research, data analytics, and information visualization. My work particularly centers on understanding player behavior in games and on researching methods to explore and communicate the collected data to derive actionable insights for game design and development. As part of this, I’m working on data visualizations to support the analysis of increasingly large-scale player behavioral datasets used in game analytics. My work has been published in international journals and conference proceedings, such as CHI, CHI PLAY, FDG, Computers & Graphics, and Entertainment Computing.

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Recent Book

Data Analytics Applications in Gaming and Entertainment seeks to provide a cross section of current data analytics applications in game production. It is intended as a companion for practitioners, academic researchers, and students seeking knowledge on the latest practices in game data mining. A total of 25 authors from industry and academia have contributed 12 chapters covering topics such as player profiling, approaches for analyzing player communities and their social structures, matchmaking, churn prediction and customer lifetime value estimation, communication of analytical results, and visual approaches to game analytics. Read more ...

Latest Publications

See, Feel, Move: Player Behaviour Analysis through Combined Visualization of Gaze, Emotions, and Movement
Daniel Kepplinger, Günter Wallner, Simone Kriglstein, Michael Lankes
Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems (CHI 2020), Honorable Mention Award [DOI] [PDF] [Research Gate]
Bombalytics: Visualization of Competition and Collaboration Strategies of Players in a Bomb Laying Game
Shivam Agarwal, Günter Wallner, Fabian Beck
Computer Graphics Forum 39(3), EurVis 2020 [PDF]
A Postmortem on Playtesting: Exploring the Impact of Playtesting on the Critical Reception of Video Games
Pejman Mirza-Babaei, Samantha Stahlke, Günter Wallner, Atiya Nova
Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems (CHI 2020) [DOI] [PDF] [Research Gate]
[see full list of publications]

Professional Activities (Selection)